Bulk SMS

Bulk SMS Features

Create Phone Books

Create an unlimited number of phone books of any size. Create phone books with all of your clients information.

Create Schedules

Create schedules to contact your clients. Create for anniversaries, birthdays and monthly or early reminders.

Create Templates

Create message templates which you can reuse, edit and customize for all of your business needs.

Buy Credits

Buy SMS credits with a credit card or an EFT, buy SMS credits easily on our user friendly portal.

View Reports

View SMS replies from your clients for each SMS campaign you send. Generate multiple types of reports.

Manage Users

Do you have many users in your company? Have them all under one entity and manage their access and user roles.

Filter Address Books

Our advanced filtering options allow you to choose who to send to in your phone books easily.

REST API

Integrate with us using our REST API, which can be found on the portal and customize Iwin’s messaging solution.

Bulk SMS Features and Pricing

Our pricing is extremely competitive and customers can quickly scale down to a unit cost of R0.16 per SMS (excluding VAT).

No subscription fees are charged for access to the service.

South African Market Comparison

Iwin Prepaid Bulk SMS Bundle Price Comparison - SMS Unit Costs Comparison

Iwin
Competitor Maximum
Competitor Average
Competitor Best

Iwin SMS Bundle Purchases must be made in advance.

The graph above illustrates the Bulk SMS bundle SMS unit costs (VAT Excl.) for Iwin in comparison the maximum, average and minimum SMS unit costs across 12 competitors in the South African market.

Benefits of SMS Marketing

According to Smart Insights and related market research, here are some of the key benefits of marketing using SMS as the communication medium. Explore how Iwin can help you to increase your customer reach and engagement by using Bulk SMS.

Reaching people

Unlike mobile apps, or use of the internet, where compatible software and data usage limits are key limiting factors, SMS enables you to send marketing campaigns to practically any phone.

Instant Delivery

SMS delivery to your target market is instantaneous. This means that you can rely on reaching your audience at the moment when it matters most.

SMS also uses the GSM Network Control Plane. This means that when data networks fail and base stations are still up, you will still reach your audience.

High Open Rates

Open rates for SMS messages are amongst the highest across any form of marketing. Frost & Sullivan 2010 & Epsilon 2009 reports found that compared to Email marketing, which has an average open rate of 22%, SMS messages boast an impressive 98% open rate.

This means that your target audience has a higher likelihood of engaging with your brand when reaching out with targeted mobile communication.

Customer Engagement

Another recent study found the average click-through rate (CTR) of URLs included in SMS messages is 19%, compared to a 4.2% CTR for Emails. This means that SMS marketing is not only a more engaging marketing method, but it is also more likely to drive responses that companies deem desirable than with Email marketing. Email is also subject to strict spam filtering which is not a problem that affects SMS marketing. With Iwin you can therefore reach your target audience with a high engagement rate.

Low Spam Rates

Regulations around SMS and mobile communications are not overly restrictive. Consumers have the ability with Iwin to opt out from any bulk communication sources and therefore the power is with the consumer to control spam as opposed to email where SPAM engines control, to a large extent, what content is deemed to be spam.

Eco-friendly

In comparison to email, direct mail and face to face meetings, a text message has the lowest impact on our carbon footprint. In fact it is almost a carbon-free way of communicating, so if you are looking for ways to make your business greener, SMS marketing is a big step in the right direction.